Privacy Statement

Privacy Statement - A brief summary

The Privacy Statement is fairly long, and in English, so we understand that you might not wish to read it all (but you should). Below is a short, translated summary of the important parts of it:

  • In order to provide you access to Popmundo/The Great Heist, we need to store information about you that can be used to identify you as a person, such as your email address, IP addresses and browsers used while accessing the game etc. This information will not be shared with anyone, and we will do what is in our power to protect it from others.
  • By logging in to Popmundo/The Great Heist, you grant us the right to store this information for up to two years after you last logged in, or until the day you request us to remove it. You also grant us the right to send you service related messages, information about important updates and offers to return to our services.
  • Any information you submit to Popmundo/The Great Heist as a character (things like forum posts, avatar images, conversation messages etc) are not considered personal information, and you should never submit anything there than can be used to identify you or another person.
  • We use some services, such as Google AdSense and Google Analytics, that may or may not install cookies to identify you. This is beyond our control.
  • You may ask us to remove ("anonymize") your user identifiable information by using the "Forget me" function*. However, by doing so it will make it impossible for you to return to any of our websites with the same user account.
  • If you do not log in for two years, your account information will be automatically anonymized. We'll try to send some reminders to your currently registered email address before that.

With that said, we strongly suggest that you read the entire Privacy Statement.

* This feature will be introduced around the 25th of May 2018.

Privacy Statement (English)

Popmundo and The Great Heist are online services owned and operated by Spelkultur i Sverige AB ("Spelkultur"), a company with its registered address at Box 94, 13422 Gustavsberg, Sweden.

1. General purpose of Spelkultur's data collection and processing

Spelkultur will collect and process your data for the purposes of operating, administering and analysing the behavior of their services, and to send you service related messages and information regarding important updates, along with offers to return to use the services after you've stopped logging in regularly.

This basically means that we need to know a few basic things about you in order to let you keep logging in to our services and to keep track of when you log in and what you are doing, and that we need to be able to send you email at times.

2. Personal data collected

Spelkultur stores data that can identify you as a person, that has either been submitted to our system by you (such as account details or any email you have sent to our Contact inboxes, or similar) or data that has been created or logged automatically by our systems (by registering the IP address and browser signature you use during your visit to the site).

Spelkultur has security measures in place to protect the loss, misuse, and alteration of the information under our control. These include firewalls, physical security and password protection.

Barring a court order, we will not share any of your personal data with third parties other than the police, our system administrators and our legal representatives.

2.1 Information provided by you

The following required personal information about you is stored:
E-mail address, username, password (encrypted).

The following optional personal information about you is stored:
First name, last name, age, country of residence, gender, email sent to any of our Contact inboxes.

The following personal information about you is stored if you have signed up with or connected your Facebook account:
Facebook ID, Facebook Username, Facebook Link, Facebook Name, Facebook First name, Facebook Last name.

2.2 Information automatically logged

We register your IP address and browser signature while you're accessing the services, and use it to help diagnose problems with our servers and to administer the system. This data is also used for security purposes, and may be used in abuse investigations or to identify cheaters within the game itself.

2.3 Non-personal information

Any information submitted to the services in the form of your character(s), such as forum posts, public statements, conversation messages to other characters, avatar or artist images etc, are considered non-personal information. It is your responsibility to make sure that this data does not contain any information about you or another real life person that can be used for identification.

2.4 Cookies

Cookies, both permanent and temporary, are used to simplify your visits to our services, and remembering non personal information. These cookies are required to maintain your "session" during your stay. You can turn off cookies in your web browser, but this will make it impossible to stay logged in to the services. When you follow links from our services to other external services, these may install tracking cookies on your computer. This is beyond the control of Spelkultur.

3. Geographical location of your personal data

All data Spelkultur collects and administers is located in Stockholm, Sweden.

4. Advertisers and third party services

Spelkultur will not share customer data with outside companies, even if we have a special relationship with them. We do however make use of a few online service providers, which may or may not themselves store information about you:

Google AdSense
Used to serve advertisements to our non-VIP customers, and those VIP customers who have opted to see advertisements.

Google Analytics
Used to analyse the behaviour of our visitors.

Used as an alternative sign up/login method.

Used to process payments for VIP and credit purchases.

TrialPay and PaymentWall
Used to earn reward points, which can later be converted to VIP or credits.

Survey tools
At times, we conduct surveys using third party tools. These surveys are entirely optional, and may ask visitors for demographic information (like zip code, age, or income level).

Please refer to each company's specific privacy statement for more details.

5. External Links

Our services contains links to other sites. Spelkultur is not responsible for the privacy practices or the content of such Web sites.

6. Information available to in-game authorities

In-game authorities called moderators and sentinels - users that assists Spelkultur in finding other persons who cheat, harass other players etc - have access to the first three numbers of a suspect's last known IP address and the unique user id of said suspect.

Senior forum moderators, senior sentinels and senior translators also have access to any personal information you chose to disclose about yourself via use of their respective contact forms and/or e-mail sent to their specific inbox. We advise you not to disclose more information about yourself than absolutely necessary, in general, nothing more than your character id and character name.

7. The right to be forgotten

You have the right to have your user information anonymized, together with any personally identifiable data about you (found in the sections "2.1 Information provided by you" and "2.2 Information automatically logged" above), effectively "removing" your account details from our system. The process of anonymizing this information can be initiated from the "Account Details" section*.

Anonymizing your user information prohibits you from returning to the service again with the same user account.

In order to maintain a cohesive game world in our services, all non personal information (see section "2.3 Non-personal information" above) such as in-game characters, artists, companies etc, will remain even after you have anonymized your account and personal information.

The process of anonymizing your user information takes at least 4 weeks, to prevent accidental or unauthorized removal of your account.

7.1 Automatic anonymization of your user information

Spelkultur reserves the right to keep any and all of your personal information up to two (2) calendar years after your last visit to our services, after which your user account details and related data will be anonymized automatically by the system as described in the section "The right to be forgotten" above. Reminders about this upcoming automatic anonymization will be sent out via email.

7.2 Exceptions

As long as you have unused credits or a VIP subscription that has not yet expired, Spelkultur reserves the right to keep any and all of your personal information up to ten (10) calendar years after your last purchase of said VIP or Credits, or until said VIP or Credits are fully consumed.

8. Contacting Spelkultur

If you have any questions about this privacy statement, or the practices of this site, you can contact privacy(at)

9. Amendments of the Privacy Policy

Spelkultur may from time to time revise this Privacy Statement by updating this posting. Such amendments will be communicated here, to the email address stated in your account or through a public notice in our services. Your continued use of our services and the resources enabled by the site will signify and represent your consent to such processing and of the conditions set out in the Privacy Statement.

* This feature will be introduced around the 25th of May 2018.